Library

All Resources

Search and filter the full SDR resource library by category, type, audience, and priority.

Category
Type
Audience
Priority
WebsiteSDRHigh

Pipeline Generation Website

Central hub for all outbound pipeline generation workflows and prospecting tools. Reference this daily to stay on top of your outbound motion.

CategoryBook MeetingsOwnerSylvie GoldnerWhen to useDaily, when generating new outbound pipeline.
pipelineoutboundwebsite
Open →
SpreadsheetSDRHigh

Pipeline Tracker

Shared spreadsheet for logging every meeting booked, source, and current stage. Keeps the team honest on pipeline coverage and conversion.

CategoryBook MeetingsOwnerRevOpsWhen to useEnd of every day to log meetings booked.
pipelinetracker
Open →
SpreadsheetSDRHigh

Named Account List

The authoritative list of named accounts and their AE ownership. Always check here before reaching out to avoid stepping on active AE relationships.

CategoryBook MeetingsOwnerAE TeamWhen to useBefore any outreach to confirm account ownership.
accountsownership
Open →
WebsiteSDRHigh

Comp Calculator Website

Interactive calculator for modeling your OTE, accelerators, and quarterly earnings based on current attainment. Use this to stay motivated and plan your quarter.

CategoryMetrics & CompensationOwnerSales LeadershipWhen to useWhen projecting earnings or modeling a comp plan.
compensationcalculator
Open →
SpreadsheetSDRHigh

Comp Tracker

Live spreadsheet tracking comp credit, meeting credit, and payout status each pay period. Review weekly to catch any discrepancies before month close.

CategoryMetrics & CompensationOwnerRevOpsWhen to useWeekly to confirm comp credit.
compensationtracker
Open →
GuideSDRHigh

Cold Calling Guide

Step-by-step playbook for Orum cold calling blocks — openers, objection handles, and call frameworks tuned to Roboflow personas. Pull this up before every calling session.

CategoryOutbound PlaybooksOwnerSales EnablementWhen to useBefore each Orum block.
cold-callplaybookorum
Open →
GuideSDRHigh

LinkedIn Strategy

Roboflow's playbook for social selling on LinkedIn — connection request templates, engagement cadences, and DM frameworks. Consistency here compounds over time.

CategoryOutbound PlaybooksOwnerSales EnablementWhen to useDaily LinkedIn touches and connection asks.
linkedinsocial-selling
Open →
GuideSDRHigh

Email Strategy

Approved outbound email frameworks, sequence structures, and personalization guidelines for cold and warm outreach. Use this as the foundation for every sequence you build.

CategoryOutbound PlaybooksOwnerSales EnablementWhen to useDrafting outbound sequences or one-off cold emails.
emailsequences
Open →
PlaylistSDRHigh

Listening Call Playlists

Curated playlists of recorded calls organized by persona, objection type, and deal stage. Essential for ramping and ongoing coaching.

CategoryCall Review & CoachingOwnerSales EnablementWhen to useWeekly review, also when prepping for a new persona.
coachingcallsreview
Open →
ProcessInternalHigh

NDA Process Guide

End-to-end instructions for routing NDA requests through Legal and managing footage collection workflows. Follow this every time a prospect requires an NDA.

CategoryInternal ProcessesOwnerLegalWhen to useWhen a prospect requests an NDA or footage is being collected.
ndalegalprocess
Open →
DeckCustomer-facingHigh

Customer-Facing Materials Hub

Single source of truth for all approved prospect-facing collateral — one-pagers, case studies, and decks organized by industry. Only send materials sourced from here.

CategoryCustomer-Facing MaterialsOwnerProduct MarketingWhen to useWhen sending approved collateral to a prospect.
collateralone-pagercase-study
Open →